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Dark Days Ahead for VOD? ABI Research Says Sales Will Slump


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#1 of 1 Kevin Collins

Kevin Collins

    Kevin Collins

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Posted June 05 2013 - 07:04 PM

How people consume online video is changing, says ABI Research, and that means lower sales for vendors of video-on-demand systems. ABI notes that viewing is shifting to tablets and smartphones, forcing operators to keep up with new requirements: Content management systems (CMS) will grow quickly with the shift, while video-on-demand vendors will grow at a slower rate.

 

Naming names, ABI says that cloud-oriented vendors such as thePlatform, Synacor, and KIT Digital (known as Piksel post bankruptcy) are well positioned to take advantage to the change in viewing habits. On the other hand, equipment and system vendors including Arris, SeaChange, Cisco, and Ericsson will lose ground, ABI predicts. Its research says that CMS vendors will grow by 100 percent over the next 5 years, while VOD vendors will grow by less than 30 percent.

 

Does anyone use VOD services?


Kevin Collins
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