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Neilsen high def tracking report


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13 replies to this topic

#1 of 14 OFFLINE   BrettB

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Posted April 05 2007 - 04:58 AM

dvdtown article here

A little surprising if true. And as a BD supporter very cool if true. Posted Image

#2 of 14 OFFLINE   Shawn Perron

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Posted April 05 2007 - 06:06 AM

1) "The Departed" Blu-ray <---38,993 units
2) "Casino Royale" Blu-ray <---28,306 units
3) "The Departed" HD-DVD
4) "The Prestige" Blu-ray
5) "Crank" Blu-ray
6) "Saw 3" Blu-ray <---14,441 units
7) "Superman Returns" Blu-ray
8) "Batman Begins" HD-DVD
9) "Black Hawk Down" Blu-ray
10) "Underworld Evolution" Blu-ray
11) "The Fifth Element" Blu-ray
12) "X-Men: The Last Stand" Blu-ray
13) "Talladega Nights" Blu-ray <---10,346 units
14) "The Guardian" Blu-ray
15) "Open Season" Blu-ray
16) "Ice Age: The Meltdown" Blu-ray
17) "Babel" Blu-ray
18) "Flyboys" Blu-ray
19) "House of Flying Daggers" Blu-ray
20) "Mission Impossible" 3-pack Blu-ray
21) "Click" Blu-ray"
22) "The Terminator" Blu-ray
23) "The Covenant" Blu-ray
24) Gridiron Gang" Blu-ray
25) "Kingdom of Heaven" Director's Cut Blu-ray

There is the possibility that no more than 13 HD movies sold more then 10k units this year. Hardly a showstopping level of support by owners of either format.

#3 of 14 OFFLINE   Hayes Preston

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Posted April 05 2007 - 06:10 AM

And now we see through the "Casino Royale ships 100,000 copies" battle cry, so they shipped 100k, but only sold about 30K.

Overall, not very impressive number for either format

#4 of 14 OFFLINE   Shawn Perron

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Posted April 05 2007 - 06:15 AM

To be fair, these sales numbers for Casino Royal are from 3/18/07. I'm sure it's sold heavily since then, but unlikely to be anywhere near 100k. I wouldn't be surprised to see 50-60k sales though.

#5 of 14 OFFLINE   Greg Kettell

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Posted April 05 2007 - 06:18 AM

Videoscan doesn't include all retailers, either, and it hasnt been all that clear what percentage of the sales they do capture.

#6 of 14 OFFLINE   Marc Colella

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Posted April 05 2007 - 06:31 AM

*cough*Niche market*cough* Posted Image

#7 of 14 OFFLINE   dkny75

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Posted April 05 2007 - 06:43 AM

I don't see this as good news for either format. Those numbers seem very insignificant to me. Better for Blu-ray but still insignificant.

#8 of 14 OFFLINE   Douglas Monce

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Posted April 05 2007 - 06:53 AM

This is why its really too early to even think about the format war being over. I mean nether format is even in the black yet. It probably won't until someone puts out a player that is under $150.

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#9 of 14 OFFLINE   Todd H

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Posted April 05 2007 - 07:02 AM

Two incompatible formats fighting over a niche market=not good.

Thanks Sony, Toshiba, Microsoft, and anyone else responsible for this. Just know I will NEVER pay for downloadable HD video.

#10 of 14 OFFLINE   Jason Harbaugh

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Posted April 05 2007 - 07:26 AM

I think this is more reason why the format war should be ended. Like Todd just said, fighting over a niche market doesn't work. If anyone wants these formats to grow, which they definitely have the potential to do, there needs to be only one format so the consumers feel comfortable about investing money in it.

Lowering disc prices would also help even moreso than lowering player costs at this point in time.

#11 of 14 OFFLINE   ppltd

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Posted April 05 2007 - 10:18 AM

Quote:
"Casino Royale" Blu-ray is the top seller in the Action/Adventure category, with a YTD of 28,306 units (a little off the 100,00 shipped mark that was reported earlier). "The Departed" Blu-ray is on top of the Drama category with 38, 993 units sold. "Talladega Nights" is tops for Comedy at 10,346 units sold. "Saw 3" Blu-ray is atop the Horror genre, with 14,441 units sold.

Yes, very impressive. With numbers like these, I am surprised either side is willing to put more money into these formats. Almost laughable.
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#12 of 14 OFFLINE   BrettB

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Posted June 01 2007 - 04:02 AM

HMR

Can't find all the numbers yet but here are the numbers for the Pirates films and The Matrix...

Quote:
Within a week, consumers had spent more than $2 million on those releases alone, according to Home Media Magazine market research estimates. The two “Pirates” films sold a combined total of nearly 47,000 units, while the higher-priced “Matrix” sets sold about 13,900 units.

This was a big week with lots of titles so will be interesting to see all the numbers.

#13 of 14 OFFLINE   Neil Middlemiss

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Posted June 01 2007 - 04:23 AM

From the Article:
"Cumulative sales of HD-DVD are at 708,600 units, while cumulative sales of Blu-ray are 844,000 units."

"HD-DVD now offers 158 titles, Blu-ray 189."

That means the average sale per title is:

Blu-Ray = 4466

HD-DVD = 4485
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#14 of 14 OFFLINE   BrettB

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Posted June 01 2007 - 05:52 AM

That orig. article is old. I think both formats are over 1M now.

Here are the latest numbers from HMR

Top 5 is something like this...

Pirates DMC 100.00% 24,822 units
Pirates CotBP 89.35% 22,178 units
Apocalypto 73.73% 19,294 units
Ultimate Matrix HD DVD 33.28% 8,261 units
Complete Matrix HD DVD 25.88% 6,424 units





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