Will_B
Senior HTF Member
- Joined
- Mar 6, 2001
- Messages
- 4,730
I'm writing from the Boston area, one of the test markets. And I'm writing to say, I've been test-marketed!
I entered Newbury Comics and went to the hi-res section, nothing there...started to think maybe not all shops would be involved in the experiment. Then I spotted a tri-sided display at the end of an aisle up near the front of the store, with a silouette of a head and a picture of an eye and an ear and the exclamation "CD & DVD ON ONE DISC" or something. It had mini racks attached with several of the flipper discs for sale (pardon me I mean "DualDisc"), with Newbury Comic's bright pink sticker announcing the sale price of only $12.88! Regular sticker below had $16.99 list price, which is still decent.
Looked for Sheryl Crow, no luck, but I was mildly interested in David Bowie's Reality (not as good as Heathen IMO) so I picked it up and was pleased to find they're using some new fangled CD case, same size as a CD case, but with a really cool transparent latch on the right. Also the rightmost edge is softly curved. But essentially same size.
Once it was in my hand, I was approached by a man who had been standing a few rows away observing, and asked to take a ~7 page survey about what I had in my hand in exchange for FIVE WHOLE DOLLARS. That's a pretty huge discount on top of the $12.88 sale price, so I said sure and he gave me a clipboard and asked me a couple questions to make sure I wasn't an employee of a music store or any record label or advertising company. The dude put me at ease by pretending (I suspect) that he was really new at this survey job. Maybe. Anyhow:
The survey was focused as much on what attracted me to the kiosk as the product itself. Questions about what made me walk over to the display, what I knew about the product from looking at the display graphics/text, and opinions of whether I liked the way the display looked. I answered generally positively all around - I do graphic design and I could see that all around this was an attractive display that was probably pretty expensive judging by the plastics used and so forth. I felt the poster's eye and ear concept was good.
The survey then asked about the product. Did I know what I was buying, on a scale of Definately to Sort of? Did I understand what was on the DVD side (again on a sliding scale of understanding)? I had to be honest that I was not quite sure. Until I had it in my hand, for example, I assumed it was CD on one side, and DVD-A on the other. So I was and continue to be surprised about that.
And the part you'll all want to know about: It asked what kind of extras I wanted to see on the DVD side. Did I want concert footage? Sure. Did I want music videos? Maybe. Did I want multichannel music in high resolution? ABSOLFREAKINGLUTELY. Did I want Rom materials for my computer or weblinks? NO! Did I want nude picture of Avril Lavigne's bottom? Hell yes.
What made me want this product the most?
"I'm always looking for multichannel material, especially from current artists!" I wrote. Nudge nudge.
Name and email address requested for verification purposes.
And with that, I was given an evelope with five dollars inside (and I think I spotted some fine print which said the first 25 people answering the survey at that location got a $25 gift certificate, or a chance to win a $25 gift certificate, I'm not sure. Anyway I got five dollars and that ain't bad.
Now, what are my thoughts now that I have this David Bowie Reality home with me?
1. David Bowie has always been a multimedia sort of artist, so I could easily see how a person like him would put out good product in this Dual format. The extras on the DVD side of Reality include a film with four video performances of songs, as well as the audio only 5.1 album. And some extras like a pic gallery, bio, discography, and some Rom content. I haven't watched it yet.
2. I suspect I will still prefer SACD for simple, straightforward playback of multichannel albums. I am anticipating that it will be a pain in the arse to play the audio portion of this DVD -- I am anticipating I'll have to turn on my monitor and go through a menu. That bites. I can do it, because my player happens to be the Pioneer DV-563A that everyone has, but, it seems like this Dual format will be exactly the same kind of pain in the arse that DVD-A is. So, if I really really loved this album, I'd still FIRST look for it on SACD.
3. I really like the new jewel box. Almost enough not to throw it away.
4. I really really like the sale price. $12.88 is lower than the SACD version of this particular album.
5. I am concerned that the performance film on this particular album has been edited for length. I hear rumors there was an eight-song film of Reality that aired on cable. This disc provides a four-song film of Reality. Is it the same film, but cut since they can't manage to fit everything onto the disc? Might be. If so, then I hope I don't like the film so much that I will one day be looking for a regular DVD of the whole film. Seems that the DVD side will be best when it only has a few videos on it.
6. I am wondering if the 5.1 mix on the DVD side will be in high fidelity like a real SACD or DVDA, or if it is some half-baked, only marginally-improved version.
7. I am wondering if the 5.1 mix on the DVD side will output through the digial coax. I suspect it will, unlike a real DVDA or SACD.
I entered Newbury Comics and went to the hi-res section, nothing there...started to think maybe not all shops would be involved in the experiment. Then I spotted a tri-sided display at the end of an aisle up near the front of the store, with a silouette of a head and a picture of an eye and an ear and the exclamation "CD & DVD ON ONE DISC" or something. It had mini racks attached with several of the flipper discs for sale (pardon me I mean "DualDisc"), with Newbury Comic's bright pink sticker announcing the sale price of only $12.88! Regular sticker below had $16.99 list price, which is still decent.
Looked for Sheryl Crow, no luck, but I was mildly interested in David Bowie's Reality (not as good as Heathen IMO) so I picked it up and was pleased to find they're using some new fangled CD case, same size as a CD case, but with a really cool transparent latch on the right. Also the rightmost edge is softly curved. But essentially same size.
Once it was in my hand, I was approached by a man who had been standing a few rows away observing, and asked to take a ~7 page survey about what I had in my hand in exchange for FIVE WHOLE DOLLARS. That's a pretty huge discount on top of the $12.88 sale price, so I said sure and he gave me a clipboard and asked me a couple questions to make sure I wasn't an employee of a music store or any record label or advertising company. The dude put me at ease by pretending (I suspect) that he was really new at this survey job. Maybe. Anyhow:
The survey was focused as much on what attracted me to the kiosk as the product itself. Questions about what made me walk over to the display, what I knew about the product from looking at the display graphics/text, and opinions of whether I liked the way the display looked. I answered generally positively all around - I do graphic design and I could see that all around this was an attractive display that was probably pretty expensive judging by the plastics used and so forth. I felt the poster's eye and ear concept was good.
The survey then asked about the product. Did I know what I was buying, on a scale of Definately to Sort of? Did I understand what was on the DVD side (again on a sliding scale of understanding)? I had to be honest that I was not quite sure. Until I had it in my hand, for example, I assumed it was CD on one side, and DVD-A on the other. So I was and continue to be surprised about that.
And the part you'll all want to know about: It asked what kind of extras I wanted to see on the DVD side. Did I want concert footage? Sure. Did I want music videos? Maybe. Did I want multichannel music in high resolution? ABSOLFREAKINGLUTELY. Did I want Rom materials for my computer or weblinks? NO! Did I want nude picture of Avril Lavigne's bottom? Hell yes.
What made me want this product the most?
"I'm always looking for multichannel material, especially from current artists!" I wrote. Nudge nudge.
Name and email address requested for verification purposes.
And with that, I was given an evelope with five dollars inside (and I think I spotted some fine print which said the first 25 people answering the survey at that location got a $25 gift certificate, or a chance to win a $25 gift certificate, I'm not sure. Anyway I got five dollars and that ain't bad.
Now, what are my thoughts now that I have this David Bowie Reality home with me?
1. David Bowie has always been a multimedia sort of artist, so I could easily see how a person like him would put out good product in this Dual format. The extras on the DVD side of Reality include a film with four video performances of songs, as well as the audio only 5.1 album. And some extras like a pic gallery, bio, discography, and some Rom content. I haven't watched it yet.
2. I suspect I will still prefer SACD for simple, straightforward playback of multichannel albums. I am anticipating that it will be a pain in the arse to play the audio portion of this DVD -- I am anticipating I'll have to turn on my monitor and go through a menu. That bites. I can do it, because my player happens to be the Pioneer DV-563A that everyone has, but, it seems like this Dual format will be exactly the same kind of pain in the arse that DVD-A is. So, if I really really loved this album, I'd still FIRST look for it on SACD.
3. I really like the new jewel box. Almost enough not to throw it away.
4. I really really like the sale price. $12.88 is lower than the SACD version of this particular album.
5. I am concerned that the performance film on this particular album has been edited for length. I hear rumors there was an eight-song film of Reality that aired on cable. This disc provides a four-song film of Reality. Is it the same film, but cut since they can't manage to fit everything onto the disc? Might be. If so, then I hope I don't like the film so much that I will one day be looking for a regular DVD of the whole film. Seems that the DVD side will be best when it only has a few videos on it.
6. I am wondering if the 5.1 mix on the DVD side will be in high fidelity like a real SACD or DVDA, or if it is some half-baked, only marginally-improved version.
7. I am wondering if the 5.1 mix on the DVD side will output through the digial coax. I suspect it will, unlike a real DVDA or SACD.