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Matt, why do the media producers in your example need PCs? Couldn't they accomplish the same thing on a MacPro via Boot Camp or even VMWare?
Here's the problem with using Boot Camp like this for the solution. You end up buying a copy of Windows + A copy of Adobe Premiere for Windows, and you end up doing all of your work in Windows. You also end up buying an external USB Blueray burner.. which again, those are much slower and less reliable then an internal burner. (And if you're thinking: Really? On a MacPro you can change your own devices, so why not.. that's true, however, I've found there is a lot of resistence from people in the idea of buying things to put inside their mac that doesn't come specifically from Apple; external, anything connects is OK, but internal? It's more of a "we don't know about this" problem then a realistic one, but that's what Apple has told these people all along: don't mess with the guts! And they've bought it because past experiences trying to change video cards to things not at apple store, but listed as "Mac ready" didn't always work as planned)
If your'e going to spend all of your time inside of a Windows setup, why did you just pay for a Mac? Instead, you've just doubled over your cost so you can claim to have a Mac that you use for just day to day stuff, but all of your editing is now on the PC. Again, if that's the issue, you'd just get an iPad, save your money over a PowerMac, and do your editing on a PC.
I do know at least two Wedding videographers who are now making a point of offering HD video to their people. I don't deal with them enough to know how well that works out. While I'm sure many people still want DVD, with high def becoming the standard, more and more people expect that memory to be held in it. And even if it's recorded in HD, and output once as BD, it's easier to start with a BD-edition and go to a DVD for output, preserving a high quality.. because you can't go the other way, you can't start with 480i source and magically make it high def. But you can take 1080p source material and down convert it for output.
Again, Apple holds onto these people because it's what they are used to. But it's becoming more frustrating for them as time goes on. One of the shows I work with, a cable show is produced at 1080p, and then they output it, and send it off to Atlanta for broadcast. Sending down a BD is easy, and makes it easy on the other end. Uploading 17GB for an hour worth of programming? Yeah, US bandwidth isnt' fast enough to make that a task they'd want to attempt. For right now, they have a Windows PC along side their Mac. They take the edited output from the mac, go to the PC, the PC works on the menuing etc. for the BD/DVD, and they output masters from there. Now, when they send the disc down for broadcast, it doesn't contain any of that stuff, but like a lot of small programming, they provide "discs to buy" for the audience if people want to "buy an episode" at about $14 a pop. (this is a cooking show).