Re: Is the format war about to resurface? Does Toshiba have the Blu-ray killer?
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Originally Posted by Michael Elliott
If Toshiba knows there's no actual way for this new machine to make SD discs looks better than HD then I doubt they're going to try and full those people who will or do know the difference.
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There´s no way to make SD discs to "look HD". You can improve the "upscaling" to that certain point, but the limits are there. Like I said earlier, people seem to have misunderstood the whole concept of "upscaling". It was never meant to make SD to look anything more than "quality SD".
Since people started to buy (some years back) these HD-TV sets/projectors/etc and e.g. HDTV-set has only one "native resolution" (e.g. 1080p), they needed the player that can "upscale" the SD to match that HD resolution. The point wasn´t to make "SD to look like HD". Of course, since the upscaling can be complicated process, the quality varies from player-to-player and from TV-to-TV. This "close to HD" was basically invented during the format war and is (apparently) now used purely to the marketing purposes.
I have no problem, if e.g. Toshiba is marketing some player with "best upscaling in business" or something (since we ALL should know, that nothing is perfect and we need proper reviews/tests with every player anyway) - even with "we´re using new upscaling technology".
But bringing Blu-ray into this and use some "make your SD DVD to look like Blu-ray"-slogans is pure BS.
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Originally Posted by Michael Elliott
This new machine might be aimed at folks who simply don't know the difference or don't want to have to rebuy their entire collection again. If this new machine is an option to avoid rebuying their collection then I'd guess these are the people who Toshiba are going to aim at.
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What´s this "rebuying their collection" stuff? Who says, that you "have to rebuy" your whole collection etc? Is this the "main argument" not to buy a Blu-ray-player?
I have, what, 2000 SD DVDs. There´s no way in hell, that I´m ever going to "rebuy" all of them in BD. Most of my "horror/exploitation/Euro cult"-titles will probably never (of course, who knows for sure) be released on BD and there are zillion of "classics" from Warner alone, etc etc.
"Rebuying their collection" has a very little to do with Blu-ray. It´s totally up to you.
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Originally Posted by Michael Elliott
Perhaps I'm wrong but I still believe the majority of DVD owners either don't care or simply don't know. I'd be willing to bet just about anything I have that the majority of them can't even take advantage of a 16x9 transfer or a DD 5.1 track. Most of the people I know are watching their DVDs on a 4x3 screen and using the TV speakers only. If these people can't even take full advantage of SD then I doubt they are going to make any type of jump to a new format.
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This issue has been discussed to death in here, especially during the "war" (and after that in the infamous "doomsday"-threads). I believe the tide is slowly turning and it´s a fact, that many now have at least that HDTV at home.. With that HDTV at home, it´s quite tempting to go with Blu-ray.
Time´ll tell, of course, but I don´t see that the current situation is as grim as Michael says.
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Originally Posted by Michael Elliott
..who have built a collection on $5 movies that they should turn their back on that and start buying a new format and new movies for over $25.
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If "5$" is the limit, then I doubt that you´ll need a Blu-ray-player (it´s not that every people have to get one).
Still, many people buying movies all the time are probably wondering, that should they still get their NEW releases in DVD for 15-17$, if you can get the same title in Blu-ray for $20-25 (sure, some Fox-titles are more expensive etc - just making a point here).
So again, it´s not just "rebuying their collection", it´s making that decision to get those new releases in Blu-ray now when you can (not all of them, though) and then be selective and "rebuy" only those titles that you really want/need. And perhaps even get them for these on-going sales ("3 in the price of 2" etc).
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Originally Posted by Michael Elliott
Now, if Toshiba tells these people that they can save a few hundred bucks and get the "same quality of Blu-Ray", I'm sure the majority would go for this idea.
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It´s not going to be "same quality of Blu-Ray". If they´re saying that, they´re lying. And what is "majority"? People just abandon the idea of getting that Blu-ray-player and the whole A/V community starts buying one magical player from Toshiba? I doubt it.
Give it a rest Toshiba. Like Carlito says: "You lost MF".

edit: Btw. Why Toshiba didn´t want to make Blu-ray-players? Business decision (they wanted out from the HD-game etc) or more "personal" (they didn´t want to be part of Blu-ray, which won)?
I mean let´s think about; Toshiba Blu-ray player with "best upscaling" in the business (and decent price range). That "slogan" would sell some players for sure. Oh well...