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Old 03-18-2003, 03:35 PM   #1 of 999
John Berggren
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DVD Thin Pack


Will DVD cases as we know them change?

From Reuters' StudioBrief:

Quote:
Thinner DVD Packaging Coming


In the apparent belief that consumers will buy more movies on DVD if they take up less space on their shelves, Sony Disc Manufacturing said that it has begun using Nexpak's Thinpak DVD cases, which are about half the width of conventional cases, for two Image Entertainment releases. The company said that it expects other DVD producers to follow suit. The thinner cases will also allow video stores to stock more product. Moreover, Shelli Kaiser, director of marketing for Nexpak, told Video Store magazine that the Thinpak cases can be automatically packed by machine, eliminating the current cost of hand packing. "It saves money ... and it speeds the time to market," she said.

Personally, I think DVD cases are fairly perfect as is. I think any thinner, and it might be difficult to read the titles if faced binding out. I don't know of anyone who doesn't face their DVDs binding out.



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Old 03-18-2003, 04:14 PM   #2 of 999
Shaun
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Is this similar to the packaging used for Columbia/TriStar's Panic Room Superbit DVD?



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Old 03-18-2003, 04:21 PM   #3 of 999
Steven_Ma
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http://www6.mapstrategies.com/nexpak...THINPAKDVD.jpg I hope they don't go through with this plan.
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Old 03-18-2003, 04:24 PM   #4 of 999
Mark Kalzer
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Quote:
In the apparent belief that consumers will buy more movies on DVD if they take up less space on their shelves,


Honestly, when buying DVDs, the LAST thing on my mind is, "Where will this fit in my shelves?" It's a damn good question for me to be asking, but it doesn't at all affect my purchases. Perhaps I'd save more money if it did...



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Old 03-18-2003, 04:41 PM   #5 of 999
Brian McHale
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I read an article on this packaging (http://www.hive4media.com/news/html/...rticle_id=4579) that seemed to indicate it would be used for box sets. This might make sense, since a 5 or 10 disc set can take up a lot of shelf space.



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Old 03-18-2003, 05:02 PM   #6 of 999
Charlie Essmeier
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A single DVD case is thicker than a single laserdisc cover, and I don't have any trouble reading the laserdisc titles on the spines.

I'd welcome any improvement over current DVD packaging, including the introduction of a laserdisc-style cardboard cover.

My preference from day one would have been jewel cases, but those didn't last long.

Charlie
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Old 03-18-2003, 05:08 PM   #7 of 999
David Lambert
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They are starting this trend with the box sets, yes. I can name a few right off, not the least of which are the Image releases for Twilight Zone, and the Fox releases coming up of Futurama and Family Guy (see Ron's review of the latter posted today, for the things "in action").

But I've got contacts at a couple of packing plants, and it sounds like this is heading for use on individual releases as well. They are in the process of retooling lines to use this sort of packaging as an option. I didn't ask about details, as it's a "friend of a friend" thing in each case. But yes, sounds like they are coming.

For my part, that's fine. I already have so many DVD's that the space they take up is quite, uh, considerable. If everything had been in ThinPaks all along then I would be in quite a bit better shape right now!

I mean, what's wrong with the idea? Since inserts are kind of being slowly eliminated anyway, then what's the point of thick packaging? These thinner packages also seem to eliminate rattlers, since the disc doesn't have enough room to come off the hub. Of course, that might mean more damage in an impact, but the thinner cases can be wrapped in thicker styrofoam for shipping!



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Old 03-18-2003, 05:32 PM   #8 of 999
Patrick Mirza
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I ran out of space about 200 DVDs back. Now I have them lying everywhere and it drives me nuts. I still have room for laserdiscs, and they number 800+. I, for one, welcome thinner packaging.


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Old 03-18-2003, 06:42 PM   #9 of 999
Patrick McCart
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I like this idea.

Inserts are nice, but I rarely read them more than once. I think it would be a good idea to have a slipcover for the thinpack which had the chapter listing or a booklet glued into the design.




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Old 03-18-2003, 07:32 PM   #10 of 999
CraigMAC
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In the apparent belief that consumers will buy more movies on DVD if they take up less space on their shelves...
LOL :b The amount of movies consumers will buy is directly proportionate to the quality (picture, sound and content) of said DVDs. These guys have GOT to give their heads a collective shake.
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Old 03-18-2003, 08:01 PM   #11 of 999
Rhett_Y
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Bring on the new slimmer cases...I am all for it...

R~
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