2008 at the Box Office - Page 51

ThomasC · 07-30-2008, 05:35 PM

Quote:

Originally Posted by Brent M

Not that reviews ever make much difference in box office numbers, but The Mummy is currently sitting with a 0% at RT. It's only after 7 reviews, but I think it's probably a good indicator of how bad this flick is going to be.

I think on opening day, The Mummy Returns had a 12% RT rating. This is a "critic-proof" movie, at least for the opening weekend. The commercials and previews will either sell it or they won't; people will or will not go based on whether they say "it looks like fun," not because it currently has a 0% RT rating.

Pete-D · 07-30-2008, 05:35 PM

Quote:

Originally Posted by Jason Roer

Can we just end this by saying ANY phenomenon is because it's the right movie at the right time?

Star Wars was the right movie at the right time.
Titanic was the right movie at the right time.
TDK is the right movie at the right time.
I met my wife in the right movie at the right time.

Cheers,

Jason

To an extent, but I believe Titanic is a bit of an extreme case.

Don't get me wrong I think the movie was a very good film and would've done good business via word of mouth, but I think the Christmas release period + the teen girl craze that was coming to a boil at that exact time elevated it from a movie that maybe finishes at a monstrous $400 million (more than Forrest Gump) to say $600 million.

That's catching lightning in a bottle.

Jason Roer · 07-30-2008, 05:37 PM

Quote:

Originally Posted by Pete-D

Don't get me wrong I think the movie was a very good film and would've done good business via word of mouth...

Hold on a second. I never said I thought it was a good film.

Seriously, what you're saying is exactly what I mean. Titanic was the right movie at the right time - in that it came at a time when those teenage girls needed product. Titanic delivered the goods to them and to a vast demographic. It had something for everyone. It was released at a time when the competition was less then what we see today. It was a very well made film (despite some shoddy dialogue and acting). It was a spectacle that had to be seen on the big screen. It included outcast demographics - teen girls/40+ year olds. It was a phenomenon across the board.

Cheers,

Jason

Pete-D · 07-30-2008, 05:37 PM

Quote:

Originally Posted by ThomasC

I think on opening day, The Mummy Returns had a 12% RT rating. This is a "critic-proof" movie, at least for the opening weekend.

The Mummy is 53% of RT and Returns is 47% so I dunno about that.

I actually liked the first Mummy film but the second one was really meh.

ThomasC · 07-30-2008, 05:39 PM

Quote:

Originally Posted by Pete-D

The Mummy is 53% of RT and Returns is 47% so I dunno about that.

RT didn't have all the reviews in on opening day...I'm just saying that I think I remember seeing it at 12% or some really low number at one point.

Pete-D · 07-30-2008, 05:41 PM

Quote:

Originally Posted by ThomasC

RT didn't have all the reviews in on opening day...I'm just saying that I think I remember seeing it at 12% or some really low number at one point.

To go from 12% to 43% means it must've gone on a huge tear of terrific reviews after its release which is pretty unlikely though.

Even the "cream of the crop" reviews which are usually all done the week of release have the The Mummy Returns at 44%.

Brent M · 07-30-2008, 05:45 PM

Quote:

Originally Posted by ThomasC

RT didn't have all the reviews in on opening day...I'm just saying that I think I remember seeing it at 12% or some really low number at one point.

That's because it was a big, steaming pile of poo. Seriously, The Mummy Returns is one of the worst "popcorn" films I've suffered through in a long time. The only one I can think of that was as bad, if not worse was Van Helsing. Coincidentally, they were directed by the same guy(Steven Sommers).

ThomasC · 07-30-2008, 05:45 PM

Quote:

Originally Posted by Pete-D

To go from 12% to 43% means it must've gone on a huge tear of terrific reviews after its release which is pretty unlikely though.

Even the "cream of the crop" reviews which are usually all done the week of release have the The Mummy Returns at 44%.

Right now, Mummy 3 is at 0% with 7 reviews...none of them from print publications. Someone has got to think this piece of crap is good.

Tim Glover · 07-30-2008, 05:46 PM

I hear you on the 'right time' theory but that also kind of cheapens the actual product.

I remember a few years ago when Texas A&M was hiring a new football coach and some wondered if 'he' was a right fit??? A long time A&M legend and Heisman winner, John David Crow had a great answer. What makes a coach the 'right' fit is if he wins.

While there are other factors for sure but ultimately, it's the product on the screen and very little else. I believe that to the fullest.

ThomasC · 07-30-2008, 05:47 PM

Quote:

Originally Posted by Brent M

That's because it was a big, steaming pile of poo. Seriously, The Mummy Returns is one of the worst "popcorn" films I've suffered through in a long time. The only one I can think of that was as bad, if not worse was Van Helsing. Coincidentally, they were directed by the same guy(Steven Sommers).

I'll agree with you on Van Helsing, but I thought The Mummy Returns was a fun movie. We'll just have to agree to disagree.