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SHould the Olympic even be on network TV?
BTW, I am not anti-Olympics, but I question why the Olympics be on network TV (or at least a single "network" like NBC and its offspring. It is getting trounced in the ratings by America Idol, Lost, and Grey's Anatomy. A lot of the "sports" like figure skating, that appeal to or inspire children, are often on after the kids have gone to bed.
With so many people having cable or satelite, a minority of people watch over the airwaves (which means they are only able to see the NBC portion).
I think the time of one network buying the exclusive rights to an Olympics should end and have the networks (both big 5 and cable) bid on individual sports. In the end I think there will actually be more Olympics on TV and the coverage would be better with so much competition.
Discuss.
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