Stopped at Rite Aid today and saw a "Flintstones" Season 3 for $12.99. Saw some other Warner discs (mostly at $7-8), but no other sets. Not sure I would have jumped on these sets at the $12.99 price, but I definitely would have been willing to go up to about $10 each, which I think is pretty good considering they were not even really on my radar of possible purchases at all.
I also agree that the company that filed the false report that they destroyed the discs needs to be held responsible if the are in breach of what they were contracted to do. But I also think there are definitely other outlets for Warner, and the other studios, to get rid of excess inventory other than just having them destroyed.
Obviously they are not destroying all of their excess, as Wal-Mart consistently has a good supply of discs for the $5 dump bin, as well as a multitude of other titles to sell anywhere from $3 to $13. Also, as I mentioned in the Costco thread, Costco is currently stocking many of the Warner 2-disc classic titles (such as
Giant, Meet Me in St. Louis, Singin' in the Rain, East of Eden, etc.) for only $8.99. Best Buy frequently advertises a batch of discs in the $3-6 range in their weekly circulars.
So it's definitely not unheard of for studios to dispose of these discs at bargain prices. Why they didn't think they could follow the same route for this batch of discs, and wanted them destroyed instead, still seems odd to me.
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Despite what some of you think, I believe it cheapens the other product out there the retailers like Best Buy still offer. Someone might think "I'll just wait until I can get [inset title] at Big Lots for $6 buck rather than spending the $25 on it at Best Buy or Target."
Any collector of DVD's knows that if they're patient enough to wait a few months to a year, they'll be able to get the titles at significantly reduced prices through the regular markdown schedules used by the studios. I just got Season 6 of "Monk" at Costco for $19.99. It was right next to the new Season 7 release at $34.99. I passed on S6 when it was released last year at the $35-40 price point because I knew the studio would reduce the prices in the months to come. I'll wait and buy Season 7 next year, when they cut the price in half before Season 8 comes out.
I don't see why the Big Lots issue would cause any different response. Not to mention the business model of Big Lots is completely unpredictable regarding what they offer, in what quantities, and when, so for anyone to try and plan their purchasing around what may someday appear at Big Lots would be an exercise in frustration. Also, if the studios are concerned about "cheapening" their product, they should keep everything at the original MSRP forever.
I also buy a lot of previously viewed/used discs and sets. As far as I know, the studios receive NOTHING for these sales, yet they don't seem to do anything to try and quash the used disc market.