Re: Beverly Hillbillies S2
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Originally Posted by The Obsolete Man
Well, first off, the Beverly Hillbillies box set just released is called "The Official Season Two" (new adjective there), which would lead one to believe that any other, non Paramount release of these episodes is "unofficial".
I mean, "official" is in the title of the box set. 
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Ugh, is THAT the logic people are using?
The logic the studio used, I'm told, in titling this release "The Official Season 2" is because some, but not all, of the second season eps have been made available on other DVD releases (both MPI's and several of the various unauthorized PD releases). The folks at CBS merely wanted to emphasize that this had EVERY Season 2 episode on it.
My first question, upon hearing that, was "why not just call it 'The Complete Season 2' then?...that would convey what you want." I was informed that CBS and Paramount, along with several other studios, try very hard these days to no longer use the word "complete" in the titles of any of their TV-DVD releases.
Why? Because of all the negative feedback they get from consumers (yes, including us here at the HTF) for using that word in the title when there's even a single edit to one episode anywhere on the season set. Just like it's easier for CBS/Par to put "episodes may be edited" and "music may be changed" disclaimers on almost every box so their rears are covered in case there are any edits or changes, they also find it easier to just never use the word "complete" in the title, in case it's not truly complete in that interpretation.
So, my understanding (which I don't claim is the - heh - official story; just what I've been told by sources "close to the project") is pretty much that they used the word "official" in the title, in place of the word "complete", in order to convey the intended meaning of having every episode included in an authorized release of the second year of the show on DVD.