Re: Batman or James Bond - Who is more iconic?
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Originally Posted by troy evans
Okay try this, when's the last time anyone here walked into a store and saw James Bond comics, coloring books, action figures, party favors and birthday related supplies, animated shows dvds, book bags, notebooks, etc. tee shirts, under wear( saw a pair at Wal-Mart the other night with the bat symbol all over them), Etc. Etc. You don't. That is why I feel Batman is far more iconic than James Bond. The retail market proves it. If James Bond had equal or more appeal, there would be James Bond shit everywhere and there's not. You will see things when a movie hits but that's it. While the Batman stuff is always around.
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All that stuff is just a function of marketing. Also, the list you provided shows that Batman, as character, is being primarily marketed as children's fare. James Bond, on the other hand, is a character that is aimed at an adult audience. It stands to reason that there would not be a mass of licensed items with "James Bond" stamped all over.
Also, I do not believe that mass market appeal or popularity is any measurement of a characters level of iconic status. To me, the only thing that determines iconic status is the level of linkage between a character and a given subject in the minds of the general public. In other words, who immediately, with little required thought, comes to mind when a given subject is raised.
For example, let's ask people to name a famous scientist. If 7 of 10 people identify Albert Einstein over Stephen Hawking then, in the mind of the general population, Einstein is more iconic of the scientific profession than Hawking is. Yet, Einstein's face and name is not plastered over all kinds of merchandise. He has no widespread mass market appeal, however, his name and likeness is synonymous with the scientific profession.
The same goes for Batman and James Bond. Whose name comes immediately to mind when specific questions are asked? That determines iconic status. Not whether your name or symbol is on a pair of underpants or on a coloring book.