Joshua Clinard
Screenwriter
If anyone is in doubt about the progress that UV has made in a very short time, or is just curious, take a look at this timeline of events.
2010
July 20: DECE reveals "UltraViolet" system
2011
Jan 5: Five Major Studio's + Lionsgate, announce support for UltraViolet (Minus Disney)
Jan 6: DECE completes design of UltraViolet system
Oct 11: Warner Bros. releases first UV title "Horrible Bosses" available to stream on Flixster
Oct 14: Warner Bros. releases second UV title "The Green Lantern" available to stream on Flixster
Dec 2: Sony releases it's first two UV titles, "The Smurfs" and "Friends with Benefits"
(Throughout the initial roll-out of UltraViolet, the press and consumers reacted very negatively towards the format)
2012
Jan 10: At CES, Amazon became the first retailer to announce support for UltraViolet. DEG reported that 750k accounts were created in the first 3 months.
March 13: Walmart joined DECE and detailed a new in Store Disc to Digital Service
April 16: Dreamworks Animation joined Vudu's Disc to Digital Service. Walmart added UV enabled titles to vudu and launched it's Disc to Digital service, with 3,500 titles initially
May 2: UltraViolet grew to 2 Million accounts
July 30: Vudu began to offer redemption of UV titles directly each movie page
Aug 18: LionsGate released it's first UV title "The Hunger Games"
Sept 10: Dolby announced it's Dolby Digital Plus tech would be included in the Common File Format
Sept 11: M-Go announced a new video service that would offer UV titles
Sept 18: Fox released it's first UV title Prometheus, in it's new HD Digital Format, 3 weeks ahead of Home Video street date, and also added UV rights to 600 catalog titles
Sept 30: UltraViolet surpassed 5 million accounts and 7,200 titles
Oct 25: Redbox and Verizon stated that their new Redbox Instant platform would be UV ready
Sept 26: Barnes & Noble revealed that it's new video store for the Nook would be UltraViolet Ready, and would be available in the fall
Nov 24: CinemaNow added UV status to titles from several studios.
Dec 20: Best Buy launched it's Home Disc to Digital service beta
Dec 31: Disney shut down it's Disney Movies Online service. Industry insiders suggested that keychest had been abandoned
2013
Janu 5: M-Go UV platform opened for buisiness
Jan 7:
At CES, Wal-Mart announced it would bring it's Disc to Digital Service to the home, and a new vudu app for IOS would be released
At CES, DEG announced 9 million UV accounts had created, and 8500 titles with UV
Jan 11: Cineplex launched a new UV streaming service in Canada
April 19: Streaming Media Reported that 12 million UV accounts had been created, and that 9,100 titles were available
April 25: Best Buy revealed that the UltraViolet based CinemaNow platform was available in Canada
May 6: Fox discontinued disc-based digital copy, and began to offer UV based HD Digital copy for all new releases
June 4: Wal-Mart launched In Home Disc to Digital as a public beta.
June 11: Walt Disney abandoned iTunes only digital copy, with the release of OZ: The Great and Powerful, it's first Digital Copy Plus title, that offers a choice between iTunes, Amazon, or vudu.
August 6: Walt Disney released two titles, The Sword in the Stone, and Robin Hood, that removed the choice of iTunes. These titles offer a choice between Amazon and vudu.
August 7: DEG announced that 10,000 titles are available
Sept. 2: Target revealed that new it's UltraViolet service, Target Ticket, will launch on Oct. 1
Sept. 3: CinemaNow bowed it's Disc to Digital service in Canada
Sept. 12: Warner CEO announced that 15 million accounts have been created.
What I hope to see in the near future:
MGM, or other mini-major studio begins to release UV catalog titles.
Common File Format begins roll-out
Ahead of the Holiday shopping season, blinkbox, or Lovefilm launches UV capable service in the UK
At CES: Amazon.com announces UV implementation plan. DEG announces 20 million accounts created
Disney joins DECE and begins to enable UV titles
2010
July 20: DECE reveals "UltraViolet" system
2011
Jan 5: Five Major Studio's + Lionsgate, announce support for UltraViolet (Minus Disney)
Jan 6: DECE completes design of UltraViolet system
Oct 11: Warner Bros. releases first UV title "Horrible Bosses" available to stream on Flixster
Oct 14: Warner Bros. releases second UV title "The Green Lantern" available to stream on Flixster
Dec 2: Sony releases it's first two UV titles, "The Smurfs" and "Friends with Benefits"
(Throughout the initial roll-out of UltraViolet, the press and consumers reacted very negatively towards the format)
2012
Jan 10: At CES, Amazon became the first retailer to announce support for UltraViolet. DEG reported that 750k accounts were created in the first 3 months.
March 13: Walmart joined DECE and detailed a new in Store Disc to Digital Service
April 16: Dreamworks Animation joined Vudu's Disc to Digital Service. Walmart added UV enabled titles to vudu and launched it's Disc to Digital service, with 3,500 titles initially
May 2: UltraViolet grew to 2 Million accounts
July 30: Vudu began to offer redemption of UV titles directly each movie page
Aug 18: LionsGate released it's first UV title "The Hunger Games"
Sept 10: Dolby announced it's Dolby Digital Plus tech would be included in the Common File Format
Sept 11: M-Go announced a new video service that would offer UV titles
Sept 18: Fox released it's first UV title Prometheus, in it's new HD Digital Format, 3 weeks ahead of Home Video street date, and also added UV rights to 600 catalog titles
Sept 30: UltraViolet surpassed 5 million accounts and 7,200 titles
Oct 25: Redbox and Verizon stated that their new Redbox Instant platform would be UV ready
Sept 26: Barnes & Noble revealed that it's new video store for the Nook would be UltraViolet Ready, and would be available in the fall
Nov 24: CinemaNow added UV status to titles from several studios.
Dec 20: Best Buy launched it's Home Disc to Digital service beta
Dec 31: Disney shut down it's Disney Movies Online service. Industry insiders suggested that keychest had been abandoned
2013
Janu 5: M-Go UV platform opened for buisiness
Jan 7:
At CES, Wal-Mart announced it would bring it's Disc to Digital Service to the home, and a new vudu app for IOS would be released
At CES, DEG announced 9 million UV accounts had created, and 8500 titles with UV
Jan 11: Cineplex launched a new UV streaming service in Canada
April 19: Streaming Media Reported that 12 million UV accounts had been created, and that 9,100 titles were available
April 25: Best Buy revealed that the UltraViolet based CinemaNow platform was available in Canada
May 6: Fox discontinued disc-based digital copy, and began to offer UV based HD Digital copy for all new releases
June 4: Wal-Mart launched In Home Disc to Digital as a public beta.
June 11: Walt Disney abandoned iTunes only digital copy, with the release of OZ: The Great and Powerful, it's first Digital Copy Plus title, that offers a choice between iTunes, Amazon, or vudu.
August 6: Walt Disney released two titles, The Sword in the Stone, and Robin Hood, that removed the choice of iTunes. These titles offer a choice between Amazon and vudu.
August 7: DEG announced that 10,000 titles are available
Sept. 2: Target revealed that new it's UltraViolet service, Target Ticket, will launch on Oct. 1
Sept. 3: CinemaNow bowed it's Disc to Digital service in Canada
Sept. 12: Warner CEO announced that 15 million accounts have been created.
What I hope to see in the near future:
MGM, or other mini-major studio begins to release UV catalog titles.
Common File Format begins roll-out
Ahead of the Holiday shopping season, blinkbox, or Lovefilm launches UV capable service in the UK
At CES: Amazon.com announces UV implementation plan. DEG announces 20 million accounts created
Disney joins DECE and begins to enable UV titles
