Subaru to Offer XM Satellite Radio

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  1. Ronald Epstein

    Ronald Epstein Administrator

    Jul 3, 1997
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    Ronald Epstein
    Subaru to Offer XM Satellite Radio
    Thursday February 9, 12:00 pm ET

    Subaru to Offer XM Exclusively for Three Top-Selling 2007 Model Vehicles

    CHICAGO, Feb. 9 /PRNewswire-FirstCall/ -- Subaru of America, Inc. announced today that three 2007 models, including the company's top-selling Legacy and Outback, will offer XM Satellite Radio (Nasdaq: XMSR - News) exclusively when they debut later this year. The third XM-Ready model, the progressive 2007 B9 Tribeca SUV, will be the first-ever Subaru to feature satellite radio when it goes on sale in June 2006. A new B9 Tribeca Special Edition model, introduced today at the Chicago International Auto Show, will also feature XM as standard equipment. Together, these three models comprised 50 percent of all U.S. sales for Subaru in 2005 -- a year during which the company also enjoyed its third consecutive all-time sales record.

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    "Subarus and Subaru owners have always been synonymous with free spirit and freedom of choice, qualities that also define XM Radio enthusiasts," said Paul Kirsch, VP, OEM Marketing, XM Satellite Radio. "That's why we are especially pleased to be Subaru's satellite radio partner for several top-selling models later this year."

    "Satellite radio is one of today's most in-demand vehicle features because it allows listeners to fully customize and control their in-car entertainment experience," says Rick Crosson, Vice President of Marketing, Subaru of America Inc. "At Subaru, we constantly strive to provide owners with even more features that reflect their unique needs and lifestyles -- so adding satellite radio's unparalleled channel choices to the mix was an easy decision."

    Every 2007 Subaru with XM Satellite Radio comes standard with three months of complimentary XM service and waived activation fee. XM subscribers pay a monthly fee of $12.95 for XM Satellite Radio's award-winning, around-the-clock programming. Buyers will be able to request XM Satellite Radio as either a port or dealer-installed feature to have a fully-integrated digital-quality system.

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