Between these two brands, because I get them at cost, which one would you choose and why. Every time I pick one I find some reason to choose the other. Only discussing the WS rptv's. I think the Hitachi's are brighter, but that's when viewing in the store under fluorescent lights, at home both will probably be the same. Sony seems to have better color. But just curious what you all think because you have had more experience than me.