I saw this article in USA TODAY this morning. I hope this doesn't become a habit for Hollywood. Just because a movie bombs, they shouldn't re-edit it for DVD.... Wait a minute, don't we already make movies "Unrated" for DVD? This is just going in the other direction. Either way, the had better not change THE ISLAND any. I liked it just the way it was... (don't flame me.) FROM USA TODAY: DVD do-over can boost a flop's sales By Thomas K. Arnold, Special for USA TODAY DVD has become so lucrative that Hollywood studios are seeing gold in box-office flops. Making the cut: The Honeymooners DVD, with John Leguizamo and Cedric the Entertainer, is now rated PG. Paramount Pictures They're repositioning and sometimes re-editing theatrical failures in an attempt not only to recoup their losses, but also turn a profit. "Hollywood's video marketers excel at making lemonade out of lemons," says industry analyst Tom Adams, president of Adams Media Research. (Related story: An avalanche of titles expected this fall) For DVDs, studios "get the opportunity to capitalize on everything that's been learned from the theatrical run — reviews, exit polling, blogging." An extreme case is The Honeymooners, an urban-comedy remake of the classic TV sitcom that cost $27 million and took in just $13 million when it came out in June. For the DVD, which comes out Nov. 22, the film — originally rated PG-13 for "some innuendo and rude humor" — was trimmed to make it a family-friendlier PG. Studio research showed the film had more appeal to families than to teens, the initial target audience, says Paramount's Meagan Burrows. Other movies being reconsidered for home viewing: • Michael Bay's The Island cost $122 million and brought in just $36 million in North America, one of summer's biggest flops. For the Dec. 13 DVD release, DreamWorks will play up the action rather than the story and characters, and will offer a $3-off DVD coupon in People. •Kingdom of Heaven, out today (Fox, $30), cost $130 million and took in $47.4 million in North America. A new DVD feature lets viewers use an interactive production grid to watch any of 16 custom documentaries on making the film. It's not the first time a movie has been redone for DVD. Oliver Stone's $150 million Alexander was panned for being dull and, at 175 minutes, too long. The film took in $34.3 million during its 2004 North American theatrical run. When the epic came out on DVD in August, it was released in two versions: a shorter director's cut and the theatrical cut. Consumers bought twice as many copies of the shorter version, according to Nielsen VideoScan. Alexander's DVD haul: $19.3 million.