Heartbroken over Knots Landing (1 Viewer)

[JohnMor]

No business could survive financially doing that. That is completely unrealistic.

 

[Katherine_K]

Thank god the studeos don't listen to your logic. We'd never get any show that had an extremely long run or any show that they aren't sure is a complete success.

 

[brett tolino]

Point is, as I mentioned in a prior thread, there were many things WARNER could have done to make this series sell AND be more profitable but they shot themselves in the feet the way they released the show.

1) Price point vs content: Don't expect your product to sell high when you priced it unreasonably. To charge $39.95 for 13 episodes then release comparable product at the same price, $39.95 for 26 episodes of Dallas then expecting it to sell the same is irrational.

2) Evaluate your costs and manufacture effectively: The first season of Knots manufactured 13 episodes over FOUR DISKS. These episodes were NOT remastered, they are the same quality as the ones airing on Soapnet and it is painfully clear. They made the disks single sided and placed 3-4 episodes on each disk. They could have easily manufactured the set over 2 disks like ONE DAY AT A TIME did and even made them double sided as they do for Dallas. This minimizes your costs while maximizing your profit. Instead, they maximized their costs and expected consumers to buy accordingly.

3) Knots Landing is a spin off of Dallas, one of their BEST SELLERS. Try releasing KNOTS on the same day as DALLAS then SLUG the packaging with --FOLLOW THE FURTHER ADVENTURES OF THE EWING CLAN IN KNOTS LANDING.
Granted, Knots was different than Dallas but its main character is releated to JR and that's USUALLY the hook which got people to start watching. They continued because of the quality. Marketing, advertising the product effectively and releasing the same day as your other best seller maximizes sales, especially if the two shows are releated.

4) Release double seasons or release more than once a year. Knots sold well during its initial release. Was there a lack of long term sales that Warners said was soft? Perhaps that could be due to the fact that they only release ONCE a year. It's hard to keep consumers interested with such infrequent releasing. Just look at what the two year wait did to Sopranos viewership and that was a top show.

Thing is, Studios need to make their sales expectations more realistic and not expect the public to buy anything they put out, at any price. Consumers aren't that stupid. Maybe the die hard fans will buy them at any cost but the average consumer wants more bang for their buck and if they see the studio is skimping on product, they way they did on their Knots release, then the average consumer is NOT going to be inclined to buy.

Manufacture the release cost effectively, price it competitively abnd market it effectively by maximizing the potential with a slug as a DALLAS spin off on the FRONT of the box, not the back and THEN you maximize your sales.

Once they sell these things properly, people will buy them accordingly. Instead, its just easier for them to blame the public for not being stupid enough to buy a product they produced shabbily and priced expensively.

 

[todd s]

Brett, Well said.

 

[brett tolino]

Thanks Todd!